Job summary
We are looking for a content designer who is passionate about designing accessible services to join the End-User Computer & Collaboration (EUC&C) Content team at the Home Office.

EUC&C equips all Home Office staff with the IT tools they need to get their job done. From laptops, mobiles, and Microsoft apps and services, to meeting room technology and front-line call centre systems, we play a vital role in keeping the Home Office connected.

As part of the EUC&C Content team, you will:

• Design user journeys for employees to request, set up, use, and fix problems with their technology.
• Write clear, accessible guidance to help employees improve their digital literacy and get the most from their technology.
• Review, publish, and manage content on One Digital Office, our internal guidance and training SharePoint site.
• Educate the wider portfolio on Content Design and advocate for User-Centred Design approaches
  set and maintain style, tone, and accessibility standards for all EUC&C content.
• Support Change, Adoption, and Training managers in delivering clear and accessible training and communications across the whole of the Home Office.

As a content designer, you’ll know how to:

• Make complex language and processes simple to understand.
• Make the case for designing content based on user needs.
• Explain your decisions clearly.

Your role will be to make sure appropriate content is shown to users in the right place and in the best format.

You will work closely with user researchers, business analysts, product managers, and change and adoption managers to test ideas, challenge assumptions and propose design solutions.

You can learn more about design and research in the Home Office on our Digital and Data blog:

• Designing content for people with limited English
• Words matter: shaping our Home Office content style guide
• Inclusive language by design
• And by looking at our design system

Where business needs allow, some roles may be suitable for a combination of office and home-based working. Where this is the case, employees will be expected to spend a minimum of  60% of their working time in the office. Applicants can raise any queries to the email address at the bottom of the advert.

Job description
Your main day-to-day responsibilities will include:

• Scoping, writing and editing content for content internal digital products and services.
• Working as part of a multi-disciplinary team to identify user needs and agree the right design approach.
• Choosing the best format for delivering content to users.
• Monitor the performance of content, identifying ways to improve service.
• Working with relevant stakeholders and subject-matter experts to make sure content is relevant and accurate.
• Helping other teams understand what content design is, why it’s important, and how to work with content designers.
• Ensuring all content meets Government Digital Service (GDS) standards.
• Ensuring all content is accessible and inclusive for all users.
• Contributing to the UCD community by attending and organising events, leading discussions and workshops, and sharing ideas and best practices.
• Encouraging constructive criticism of your work and constructively reviewing the work of others, for example during peer reviews.

Person specification
Essential Criteria

You will be assessed against the following skills and experience during the selection process:

• Content design: writing and editing content in line with defined processes and standards, and making complex language simple to understand for a non-specialist audience.
• Evidence-based design: using analytics, feedback and research to understand user needs and to inform content decisions.
• Accessibility and inclusion: assessing the accessibility of online content and advising teams how to fix issues so it is inclusive and accessible to all.
• Collaboration: participating and facilitating group work, seeking feedback on your work and giving others constructive feedback.
• Communicate, persuade and advocate: clearly articulating to stakeholders the benefits of taking a user-centred approach, based on evidence.
• Stakeholder management: independently engages with a range of stakeholders, advocating for UCD principles.